Devon-based Stripe & Stare unveil underwear collection

New coloured and sustainable knickers printed with the days of the week from Stripe & Stare Sustainable underwear, lounge and sleepwear brand Stripe & Stare, with its headquarters in Yelverton, Devon, make eco-friendly knickers from a material called Modal that's sustainably produced in Austria from beechwood trees. The garments are 95% biodegradable and last year, the brand released a 100% biodegradable lace underwear collection.

The fast-growth business has increased its revenue by over 100% a year for the last three years, driven by increased demand for sustainable fashion and a buoyant e-commerce market. In addition to its thriving online platform, the brand is stocked by a host of independent and high-end retailers including Selfridges.

Co-founders Katie Lopes and Nicola Piercy have announced an investment from BGF, the UK and Ireland's most active growth capital investor, along with some private backers. This investment will be used to scale the business by increasing employment and production capacity at its headquarters to drive the UK and international sales.

Nicola Piercy tells us, "The last 12 months has exceeded all expectations for the business. We've seen consistently strong organic growth and repeat purchase rates. We've created a product that women love and as a result, we've received global recognition for our product range."

She continues, "To move to the next stage of growth it was clear we needed a partner who understood the needs of our company and could provide support. There was a clear synergy between Stripe & Stare and the BGF investment team. With a focus on long-term, minority investment and experience of building successful e-commerce businesses, it was clear they were the right partners to take us to the next stage of growth."

To shop, visit https://stripeandstare.com

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